§9
Commercial terms
A summary prepared for review. Where it differs from the executed services agreement, the agreement governs.
Structure
Two payments, two destinations
Fee, to Sore Thumb
A flat fee for marketing services. Never per lead, never per application, and never a share of commission or origination income.
| Option | Structure |
|---|---|
| A | $1,000 setup plus $2,000 a month across the 90 day term, $7,000 in total |
| B | $5,000 paid in full, same 90 days |
Ad spend, direct to Meta
Paid by your brokerage from a Business Manager you own. We never hold it, never invoice it and take no margin on it. Typical starting spend is $50 to $100 a day, and section 5 prices what your target actually needs.
Never a margin on mediaIf the ad account spends $9,000 in a month, Meta receives $9,000. Our fee does not move with it, up or down.
Scope
Included and not included
Included
- Campaign build and daily media buying
- All creative, copy and video scripting
- The borrower funnel, qualification flow and consent configuration
- CRM build, calendars, officer routing and A2P registration
- The AI follow up layer and every sequence
- Reporting portal, weekly written reporting and a monthly review
Not included
- Ad spend
- Recording the video, which your officer does
- Anything requiring a licence
- Paid tools or data outside the stack above
- Custom reporting outside the portal
- Work outside the agreed scope
Exclusivity
We do not compete with our own clients
We cap how many brokerages we run in the same market and product focus, so our own campaigns are not bidding against each other for the same homeowner. The boundary is agreed in writing before signature.
Term
Commitment, notice and renewal
| Item | Position |
|---|---|
| Initial term | 90 days. Judging paid acquisition inside 60 days is not judging it |
| After the term | Month to month. No automatic annual renewal |
| Notice | Written notice per the agreement, with a clean handover |
| On exit | Campaigns paused, our access revoked, data exported within 10 business days |
| Performance | If the system cannot perform in your market, we end the engagement rather than keep billing |
Confirm before publicationFee figures above are current standard pricing. The exact term, notice period and the precise exclusivity boundary are quoted per engagement and sit in the proposal and services agreement.